Korea to distribute millions of movie coupons to save ailing theaters

“Korea will begin distributing 2.25 million movie discount coupons in a push to revive theater attendance and support the local film industry, the Ministry of Culture, Sports and Tourism said Friday. Starting at 10 a.m. Wednesday, moviegoers will be able to download 6,000 won ($4) discount coupons through the websites and mobile apps of major theater chains including CGV, Lotte Cinema, Megabox and Cine Q, according to the ministry and the Korean Film Council. The government said the program is part of an extra budget package aimed at stimulating domestic consumption and helping cinemas recover from years of sluggish attendance. The 2.25 million coupons represent half of the 4.5 million discounts secured under the supplementary budget for 2026. The remaining coupons will be distributed in July during the summer peak season. Each online member account will automatically receive two coupons, which can be applied at checkout on a first-come, first-served basis. Unused coupons will disappear once each theater chain exhausts its allotted supply. The discounts will also be available at independe

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